CEO & Founder of EthoSun, Sarah Miller Named The Most Admired Business Women Leader of 2026
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We are proud to announce EthoSun's CEO & Founder, Sarah Miller has been recognized as One of the Most Admired Business Woman Leaders of 2026 by Feed and Feature Magazine. We are truly humbled by the growing global conversation around reef safe chemical free sunscreen and clean beauty. Elevating awareness protecting our oceans and advocating for healthier standards in sun care and beauty is a responsibility our company carries with deep gratitude and purpose.
This distinction reflects more than a personal milestone. It signals a broader shift underway in sun care clean beauty and wellness where science integrity and accountability are no longer optional but expected.
Redefining Responsibility in Sun Care
EthoSun was created at the intersection of health, environmental science, and global responsibility. After decades leading large scale media and cultural initiatives Sarah Miller recognized a critical gap in the sun care industry. Protection was being marketed without accountability. Safety was assumed rather than proven. And environmental impact was treated as an afterthought.
The feature highlights how EthoSun was intentionally built to address this gap. From mineral-based non-nano zinc formulations to rigorous regulatory compliance and reef-safe standards, the brand was designed to withstand medical, scientific, and institutional scrutiny while still delivering a luxury experience.
From Brand to Movement
As the article notes EthoSun operates as a movement not a trend. Every decision begins with responsibility rather than speed. Product development prioritizes skin health environmental safety and global scalability before aesthetics or marketing timelines. Storytelling centers on education transparency and long term impact rather than fear based messaging or greenwashing.
This philosophy has positioned EthoSun as a trusted partner not only for consumers but also for resorts destinations cruise lines and governments transitioning toward safer sun care standards.
Leadership Defined by Alignment Impact and Durability
The feature traces Sarah Miller’s leadership journey across media entertainment global events and nonprofit work and how those experiences reshaped her definition of success. Leadership today is measured not by visibility or volume but by alignment impact and durability.
Building EthoSun required resisting shortcuts rejecting inflated claims and saying no to growth paths that would compromise trust. The result is a brand designed to endure regulatory evolution consumer education and long term global adoption.
Innovation Rooted in Science
Feed and Feature also spotlights EthoSun’s Zinc Body and Face Beauty Bars as an example of purposeful innovation. These solid formats reduce plastic waste deliver concentrated performance and reinforce the belief that sun care and skin care are inseparable. Zinc is highlighted not only for sun protection but for its anti inflammatory barrier supporting and microbiome friendly properties.
Innovation at EthoSun is not driven by novelty. It is driven by problem solving grounded in science and environmental responsibility.
Leaving a Handprint Not a Footprint
Sustainability at EthoSun is operational not symbolic. From ingredient sourcing and supplier vetting to packaging lifecycle analysis and destination partnerships impact is measured through real outcomes. Reduced waste institutional adoption education reach and policy alignment define success.
The brand actively supports reef safe compliance programs and education initiatives that help destinations transition responsibly without creating friction for travelers or businesses.
A Global Standard for the Future of Sun Care
Looking ahead the feature outlines a future where sun care is treated as both a health and environmental responsibility. Regulation informed consumers and destination policy are reshaping the industry. EthoSun was built with this future in mind positioning itself not simply as a global brand but as a global standard.
This recognition from Feed and Feature affirms the mission behind EthoSun and the belief that premium performance integrity and planetary responsibility can and must coexist.
EthoSun remains committed to raising standards not creating noise.
This blog article is based directly on the Feed and Feature Magazine cover story recognizing our CEO, Sarah Miller as The Most Admired Business Women Leader of 2026
Love & Sunshine,
The EthoSun Team